Our Strategies for Real Estate Sales Results
Selling a home in the Marin real estate market is both an art and a science. It takes many skills. As top Marin-based real estate professionals, we have a proven, successful sales plan for you.
Our commitment is to sell real estate in Marin at the best possible price, with minimal stress, and the greatest benefit to you. Here are the steps in the process of selling your home:
Pricing Your Home
Our goal is to assist you in obtaining the best price that will attract the largest number of buyers and result in a fast sale of your home. We learn your financial needs, review with you in detail recent sales of comparable properties, and then develop with you the best pricing strategy for the prevailing market.
Staging your Home
Making your Marin home most appealing to buyers, whether they see it on the Internet or in person, is of primary importance. We recommend the staging that is appropriate to your home. See more on The Value of Staging Your Home.
Photographing Your Home
Good photos are critical to selling your home, and we give you the best! Photos provide the important first impression. With as many as 90% of potential seeing your home online for the first time, great photos are even more important. Most buyers will cruise past a listing with interior photos showing a vacant or unattractive house.
Networking with the Real Estate Community
After the Marin MLS (Multiple Listing Service), networking may be the most important avenue we have to market your home. Madeline is a Top Agent associated with the Top Agent Network from its inception. This network is strategically positioned to provide high impact email marketing to other top real estate agents in Marin. You benefit directly from Madeline’s strong connections with this powerful network.
As a home seller, networking benefits you by allowing your house to get maximum exposure before it hits the MLS, and during the entire listing and marketing of your home. These agents spread the word fast to their pool of buyers, and you benefit. Madeline also attends several monthly real estate networking meetings to market your home and keep current with the local Marin real estate market. Cooperation among other top agents, whether it be assisting in pricing your home, reviewing market conditions, or bringing you a buyer, plays a most important key role in the real estate-savvy Marin County.
Advertising Your Marin Home on the Internet
We list your house on the Marin MLS and advertise it widely on the Internet. In addition to presenting your home on dozens of real estate search sites, we prepare a special web site (for example, www.414GreenwoodBeachRd.com ). Your home is also featured on this web site, in Featured Homes.
We give you full color display ads in the Marin Independent Journal, custom fliers and brochures, magazine ads when appropriate, and circulate “Just Listed” cards to the neighborhood.
Open houses for Marin real estate agents and brokers are held on the first two weeks of your listing, then as often as needed. We will cater these events to enhance your home’s initial showing to real estate agents.
Open house ads for the public are essential to attract people to the open houses that we hold for you on Sunday afternoons. Even buyers who have an agent searching for real estate in Marin read these ads to see if anything catches their interest. These appear in the Marin IJ and San Francisco Chronicle.
Personal Care and Interest Makes the Difference
We get involved with you to ensure that you have a remarkable Marin real estate transaction. We are sensitive to your needs and privacy while maximizing the exposure of your home to buyers and real estate agents. We always end a transaction with the certainty that our client’s needs and desires have been met.
Free In-Home Presentation: Contact Madeline
Selling your Marin home is one of the most important financial transactions you will make in your life. Don’t take risks. Contact Madeline for a free consultation on selling your home. We will learn about your requirements, assess your home and its value, and present you with the best options for selling.